What is SEO (Search Engine Optimization)? Is it a Science? An art? It is nothing but the process of getting traffic from free, organic, editorial or natural search results on search engines. All major players like Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Hence payment isn’t involved, as it is within the "search ads" territory.
We’re search engine optimists for a reason. Building your business through the web starts with custom website design. But with more than 80% of clicks happening on the first page of Google Search, a professional search engine marketing strategy is a must. That’s why we take an SEO-centric approach to every website we produce—from the design and development to the site structure and, of course, the content.
SEO isn’t rocket science, but effective, long-term organic (unpaid) SEO requires a certain quality that eludes description. Luckily, we love geeking out about search engine optimization—you can bet we’re keeping an eye on Google to make sure we’re up to date on all the latest and greatest. We understand that not all website traffic is created equal, so we’ll work with you—and check out your competitors—to ensure your SEO strategy is aligned with your long-term business goals, letting you reach the right kinds of people without having to rely on pay-per-click (PPC) marketing campaigns alone.
Need help building and executing an SEO strategy?
Our SEO professionals can help you get in front of the right clients and customers through keyword-rich SEO copywriting, link building, local search marketing and all that other stuff you’d rather not spend time learning about. Contact us today to speak with professionals to learn how you can start reaching more qualified leads!